Streetbees closed a $40 million Series B round

Streetbees closed a $40 million Series B round to accelerate the development of the world’s first human intelligence platform.

This round was led by Lakestar with participation from LocalGlobe, Atomico, GMG Ventures and Octopus. Streetbees has its own community of 3.5 million consumers.

80% of human decisions are made offline, and just as Google indexed the online world, Streetbees makes the offline world visible and searchable by indexing its proprietary dataset of millions of offline moments.

Advances in data science and the proliferation of smart devices allowing consumers to share their brand experience in real time has seen 8 of the world’s 10 largest consumer goods companies – including PepsiCo, Unilever and Procter and Gamble – rely on Streetbees to provide intelligence.

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