- Outreach, an US sales engagement platform, announced that it has opened its first international office in London.
- Outreach’s London office will focus on customer engagement for the company’s more than 200-strong European-based customers.
- Outreach is already the largest sales engagement company in Europe and plans to triple headcount by the end of the year.
“We see a very real opportunity to help evolve the sales industry and customer experience in Europe and we see London as the best place to do so,” said Manny Medina, chief executive officer of Outreach.
“U.S. teams are engaging with customers in new and innovative ways. Our customers in Europe have shared with us that they believe Outreach can provide European customer-facing teams with the tools they need to transform the sector and turn sales into a true engine for business growth.”
Tom Castley is Outreach London chief
Outreach has hired industry veteran Tom Castley to lead its London team. With nearly 20 years of experience building high functioning sales organizations in the tech space, Castley provides Outreach with a grounded view of the local market and expertise in growing international brands.
Prior to Outreach, Castley spent three years at Apptio running the pan-European account management team responsible for more than $50M of revenue. He also spent several years at Oracle in various roles, concluding with leading CRM sales across manufacturing, retail, high tech, consumer goods, and other verticals.
Outreach currently employs more than 450 employees and is headquartered in Seattle, Wash. The company aims to triple the number of people in the UK across all customer-supporting functions, including sales, account management, customer success, solutions consulting, professional services, member support, and plans to expand to marketing.
Outreach works with more than 4,000 customers around the globe. In Europe, Outreach currently has more than 200 customers, including DocuSign and Signal AI.