The Kickstarter campaign of Tyrolean start-up BaronMerino was ignited July 30th at 6:00 am (CET). After eleven days, great progress was already achieved and more than 60% of the project objective reached.
Markus Hörtnagl’s vision is the creation of business fashion with a pleasant feeling in everyday life, which ensures well-being in stressful situations and is the perfect outfit also for afterwork activities.
The founder defines the corporate goal as “the production of fair clothing for work and everyday life, socially acceptable, with the highest quality and standards.”
To realize this vision, the founder launched a crowdfunding campaign on the international platform Kickstarter.
The patented material helps to prevent sweat and smell, is hypoallergenic, soft on the skin, regulates body temperature, is also sustainably produced and made in Austria.
