Bambuser AB has entered into a pilot agreement worth SEK 350,000 with one of the world’s largest retail companies.
The agreement concerns Live Video Shopping for one brand in one market during the pilot phase, which lasts for a total of three months.
The customer in question, not named by Bambuser, is a global fashion group with a portfolio of several brands established in over 50 online markets with approximately 179,000 employees and a total net sales of SEK 233 billion for the 2019 financial year.
Bambuser introduced Live Video Shopping in 2019, which enables live shopping directly on the brand’s website.
